
Binance co-founders Changpeng Zhao, known as CZ, and Yi He used aliases drawn from The Simpsons during company meetings, according to CoinDesk. Zhao adopted the name Homer, while Yi used Marge. Yi continues to use Marge in Binance meetings and chats, the report said. Yi is now a co-CEO of Binance alongside Richard Teng. The detail offers a glimpse into the informal naming practices used by the company’s co-founders, while also highlighting Yi’s current executive role at the crypto exchange. No further information about when the aliases were introduced or how widely they were used was provided.